"The greatest challenge about working in the brain health space is the unknown. We’ve made incredible advances over the past 30 years in the field of neuroscience, but we still have far to go. More research is needed, particularly in psychiatry, to understand the brain circuitry involved in medical conditions, how this changes over time and how this differs on an individual basis.
While this unknown is a challenge, I also see it as an incredible opportunity. There is so much room for innovation within the brain health space. I find my field, Behavioral Neuroscience, exciting because we have the chance to be the link between biology and behavior. Behavior change is one of the most difficult areas within healthcare. The more we understand about the brain basis of behavior, the more we can develop targeted behavioral interventions that facilitate neuroplastic changes for improved health. This is what we’re doing at Neolth, using brain-behavior insights to provide personalized stress management plans for patients. Together with the Startup Health community, we’re making stress management a part of routine medical care."
You can read the full article here: https://hq.startuphealth.com/posts/brainiacs-10-digital-health-innovators-unlocking-the-mysteries-of-the-brain-to-improve-health